Next.js development
Next.js Development for Sites That Have to Do More Than Show Pages
Next.js is the right tool when a site carries real logic: a multi-step form that changes based on the answers, a cart that has to survive a refresh, a catalogue that filters as you type. I build those in Next.js and TypeScript, server-rendered so the content is in the HTML for search engines, and kept light enough that a phone on mobile data still gets a fast first load.
What this fixes
A website that has outgrown its CMS
Page builders are good at pages. They are bad at state. Once a site needs a quiz that branches, a booking flow, a logged-in area or a checkout with rules, every feature turns into a plugin fighting the theme. A Next.js front end treats those flows as normal application code, which is easier to test and much easier to change later.
Slow pages that cost you customers
A React app is not fast by default. I see sites shipping close to a megabyte of JavaScript to render text that never changes. I keep static content on the server, send client code only for the parts that are interactive, and size every image for the slot it fills, so Core Web Vitals are part of the build rather than a fix afterwards.
Code nobody else can pick up
A bespoke app is only an asset if the next developer can work on it. I use the conventional App Router structure, typed data, and components named for what they do, and I hand over notes on anything that is not obvious. You can bring in another developer tomorrow and they will know where they are.
How I work
The process
- Map the flows before the pagesWe list what a user has to get done, such as book, consult, buy or compare, and where the data for each step comes from. That decides the architecture, so it comes first.
- Fixed scope and quoteYou get the scope in writing with milestones and a price. The parts that need an API or a third-party service are named up front, so nothing surprises us in week four.
- Build on a staging linkFrom the first week there is a live preview you can click through. Each milestone lands there first, so you review real behaviour, not screenshots.
- Measure before launchEvery key template gets a Lighthouse run and a check on a real phone. Anything that fails gets fixed before go-live, not added to a list for later.
- Handover and supportYou get the repository, deployment access and a walkthrough. If you want me on call afterwards, a monthly retainer covers updates and small features.
Tools
The stack
- Next.js (App Router)
- Server rendering and static generation, so content is in the HTML and pages load fast.
- TypeScript
- Types across the data layer, which catches broken assumptions before a user does.
- React
- Components for the interactive parts: forms, carts, filters, dashboards.
- Tailwind CSS
- A fixed design scale, so spacing and colour stay consistent as the site grows.
- GSAP
- Motion where it earns its place, loaded only on the pages that use it.
- Vercel or your hosting
- Preview deployments per change, or your own Node host if you already have one.
Closest examples
Live sites you can check yourself
Every one of these is in production. Click through and judge it.
Ways to work together
Pick whichever fits the work
Price depends on scope, so it comes after the first call rather than off a menu.
Fixed-price project
A defined build with a clear finish line
- One agreed price, set before work starts
- Milestones with a payment against each
- Scope in writing, changes quoted separately
- Best when you know roughly what you need
Hourly
Work that cannot be scoped up front
- Joining an existing codebase
- Debugging, audits and one-off fixes
- Exploratory work where the shape is unclear
- Time logged and reported, no minimum block
Monthly retainer
A site that needs someone on it every month
- A set block of hours each month
- Priority over ad-hoc requests
- Updates, fixes and small features
- Someone who already knows the codebase
Before you ask
Common questions
When should I choose Next.js over WordPress?
When the site has real application logic: branching forms, carts with rules, logged-in areas, live filtering. If it is mostly pages your marketing team edits every week, WordPress with structured fields is usually the better and cheaper choice, and I will tell you so.
Can my team still edit content?
Yes. The usual setup is a headless CMS or headless WordPress for the content, with Next.js rendering it. Your team edits in a familiar interface and the front end stays fast.
How long does a Next.js build take?
A marketing site with a handful of templates is typically a few weeks. A site with a consultation flow, checkout or dashboard takes longer, and the written scope gives you milestones with dates before anything starts.
Will the site be fast?
Performance is part of the build, not an extra. Static content stays on the server, images are sized per slot, and each template is checked with Lighthouse and on a real phone before launch.
Do you work on existing Next.js projects?
Yes. A good share of my work is joining a codebase someone else started, following its conventions, and not leaving a mess behind. I start with a short audit so we both know what we are working with.
Need this built? Let's talk
Tell me what the site needs to do. You get a written scope and a fixed quote, including an honest answer if a smaller fix would do the job.
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